The Perfect Pairing: Benefits of Direct Integration of Pay-At-The-Table Tech to Payment Gateways, POS, and Loyalty for Restaurants

February 13, 2024
Pay at the Table
Payment Processing
Loyalty
“Unlike other tech alternatives that confine you to their exclusive systems, Ziosk is flexible and provides an ecosystem of integrations tailored to meet your business needs and preferences.”

Are you a restaurant leader searching for the perfect match of a pay-at-the-table solution that pairs with your existing POS and related systems? Don't know where to start? In this post, we'll explore the benefits of direct integration of table tablet systems to payment gateways, point-of-sale (POS) systems, and loyalty programs. The right integrations can streamline operations, improve customer engagement, and enhance your restaurant's success.

Overview:
Before we dive into the benefits of integration, let's address a common issue. Many restaurants currently use legacy POS systems that struggle to keep up with modern technology. This can be limiting, especially if you want to introduce new services like tablet ordering or payment. Alternatively, you might like your current POS and simply want to add a simple contactless payment solution at the table. In either situation, Ziosk offers a seamless way to integrate with your existing POS and preferred software choices, without the need for a complete system overhaul.

The Challenge of Finding the Perfect Solution:

The main challenge for restaurant leaders lies in discovering the perfect match—a unified payment solution that seamlessly connects with their preferred loyalty provider, POS, and payment gateways. Unlike other tech alternatives that confine you to their exclusive systems, Ziosk provides an ecosystem of integrations tailored to meet your business needs and preferences. Without this direct integration, operations can become fragmented, resulting in increased wait times, higher transaction costs, and limited visibility into valuable customer insights. Additionally, restaurants may struggle to effectively leverage loyalty programs, missing out on heightened customer engagement and revenue growth opportunities.

So, what are the benefits of going with a pay-at-the-table tablet solution that integrates with your current restaurant technology stack? Let's dive into a few game-changing outcomes of innovative technology from Ziosk.

1. Streamlined Operations:

  • Unifying all payment systems with direct integration streamlines the nature of your restaurant's operations, improving both your team and guest experiences.
  • You can say goodbye to paper trails and server's excessive back-and-forth with the POS, ensuring a smooth and efficient process. This means teams can cover more tables, while delivering more personalized service.

2. Enhanced Loyalty Programs:

  • Direct integration guarantees that 100% of guests paying with the tablet device are exposed to your restaurant's rewards or loyalty programs.
  • With Ziosk's frictionless enrollment at the table, it allows your guests to directly opt into e-club or loyalty and redeem rewards with ease.
  • This exposure boosts engagement, enticing guests to return more often and increasing their overall spend during every visit.

3. Reduction in Transaction Costs:

  • By eliminating processing fees from card-not- present transactions by paying through Ziosk tablets, you save money.
  • Your establishment can benefit from a 60 basis points improvement over card not present rates and added chargeback protection.

4. Reduced Wait Times and Enhanced Security:

  • With streamlined payment solutions, your restaurant can facilitate quicker transactions, reducing wait times and enhancing overall customer satisfaction. The guest will also appreciate being to both pay and tip in privacy on the Ziosk, eliminating the awkward "hovering server" experience.
  • Enhance payment security by removing the need for sensitive credit card information to be handled by multiple parties.
  • And now with Ziosk there is no need for a card to be out of the sight of the guest, which provides added peace of mind.

5. Scalability for Business Growth:

  • Direct POS integration offers the flexibility to add or replace features as needed.
  • As your business evolves, your payment solutions can easily adapt to keep up with your changing needs without disrupting operations.

6. Environmental and Cost Benefits:

  • By reducing paper receipts, your restaurant can save costs and contribute to a more sustainable planet.
  • Embrace digital receipts as an environmentally friendly alternative, while also reducing paperwork and printing expenses.

7. Insights and Analytics:

  • Integrated payment solutions provide valuable insights regarding sales, guest preferences, marketing campaigns, and loyalty programs.
  • To know your guest better, is to serve them better. By leveraging data gathered via Ziosk’s tablets and software, you can make informed business decisions, refine marketing strategies, and provide personalized experiences for your guests. This builds deeper, mutually beneficial relationships that last a lifetime.

Bringing together your payment gateways, POS, and restaurant loyalty programs through direct integration offers an array of benefits for restaurant leaders. From streamlining operations and reducing costs to driving customer engagement and embracing sustainability.

Discover the power of direct integration of tablet technology and unlock the benefits it holds for your restaurant. Explore Ziosk's solutions page for more information.

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